Tuesday, 21 September 2010

TV Scheduling

The schedule for each day can be broken down into clear segments. How would you categorise these segments?
Breakfast programmes
Daytime TV
Childrens programmes
Family
Adult

Who are the target audience for these segments?
Breakfast - different for each channel
Daytime - women, elderly, unemployed, students
Children - children before school, infants who dont go to school
Family - for the whole family to watch
Adut - after the children have to gone to bed, adult programmes

What would you say are the most popular genres on television?
Soap operas
Gameshows
Talkshows
Films
Sit-Coms

Who is the target audiene of each terrestrial channel?
BBC1 - Mixed - caters for everybody
BBC2 - Educated audience, minority channel
ITV1 - Mixed - caters for everybody
Channel 4 - Young adults, educated
Channel 5 - Mised - caters for the whole population

Roughly, what percentage of each channels schedules is taken up with repeats?
BBC 1 - 8
BBC2 - 17
ITV1 - 3
Channel 4 - 12
Channel 5 - 10
Cheap to repeat programmes
Rare to get repeats in peak time

Which channels have more imported programmes in their schedules? Why do you think this might be?
Channel 4 and 5
Dont have as much money so its cheaper to import the programmes

What do you understand by the term 'the watershed' and where does this occur in the schedules?
9 0'clock
Shedding the childrens audience

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